I’m Diego.
workingrobot is me, and friends when a project needs them. It’s the name I put on the software, media and creative systems I build — some of which turn into products, some of which stay experiments, and a few of which turn into work with other people.
Most of what I make sits where product strategy, technical architecture and creative execution overlap — usually because the interesting problem refuses to stay inside just one of them. A gallery that needed a protocol before it needed a homepage. A waiting room that turned out to be a television network. A math game that lived or died on a single number.
I’m interested in what software becomes when AI is native to it rather than bolted on — where the model isn’t a feature inside a normal app but changes what the thing fundamentally is. Agents as participants instead of endpoints. Latency as programmable space. Protocols that outlive the app that proved them.
I build small and ship. A product that exists badly teaches me more than a plan that’s perfect, and most of what I know about any of this came from the version that didn’t work.
The products are the argument — have a look.
I occasionally take on work with people building ambitious AI-native products — usually where product strategy, technical architecture and creative execution intersect, and usually when the problem is one I’d find interesting on my own time.
If that sounds like what you’re doing, email me. No form, no discovery call funnel — just d@workingrobot.com.